F150 Settlement

2011 Ferrari F150

vs.

2011 Ford F-150 Harley Davidson Edition

When Ferrari unveiled their new F1 racing machine, it seems that everyone was very pleased with it, except Ford; not because of the design, look, power, or speed, but because of the name: F150. As you know, this name belonged to their truck, the F-150, for more than 30 years. So, using a legendary name like that on a seriously fast race car is sort of disrespectful, in Ford's terms, that is. So what are they going to do? They're going to take it to court, of course. This should be somewhat interesting seeing an American brand go up against the most exclusive brand in Europe and the world for trademark rights.